Cluster Marketing & Public Relations Manager – Luxury Hospitality

About the role

We are seeking a strategic and visionary Cluster Marketing & Public Relations Manager to lead marketing and communications initiatives for Raffles & Fairmont The Red Sea in Umluj, Saudi Arabia. This senior leadership role will shape brand positioning across multiple luxury resort properties and build strong relationships with media and key stakeholders.

Key responsibilities

• Develop and implement comprehensive marketing strategies and campaigns for the cluster, ensuring consistent brand messaging and market positioning.
• Lead all public relations activities, including media relations, press releases, crisis communications, and reputation management across multiple properties.
• Manage the marketing budget, allocating resources strategically to maximize return on investment.
• Coordinate marketing initiatives across cluster properties, aligning with corporate brand guidelines and local market dynamics.
• Create and execute digital marketing campaigns, including social media strategy, content development, and online engagement.
• Organise high‑profile events, product launches and promotional activities to enhance brand visibility.
• Conduct market research and competitive analysis to identify opportunities and inform strategic decisions.
• Build and maintain relationships with media outlets, influencers, travel agencies and other key stakeholders.
• Monitor and analyse marketing performance metrics, campaign effectiveness and brand sentiment.
• Collaborate with property management, sales and operations teams to ensure seamless execution of marketing programmes.
• Develop and manage crisis communication protocols and respond to reputational challenges.

Required profile

• 5+ years of professional experience in marketing, public relations or communications within luxury hospitality or premium service industries.
• 3+ years of experience managing marketing and PR functions at a cluster or multi‑property level.
• Proven expertise in developing and executing integrated marketing and communications strategies.
• Strong track record of budget management and ROI optimisation.
• Experience in crisis communication and reputation management.

Required skills