Marketing Specialist – Content & Social Media

About the role

The Marketing Specialist will drive content creation, manage social media channels, and provide live tournament coverage. You will craft compelling narratives that engage audiences across digital platforms and ensure real‑time visibility for events.

Key responsibilities

• Create on‑brand content for social media, blogs and newsletters tailored to different audience segments.
• Schedule posts, manage daily publishing, engage communities and keep all social platforms up‑to‑date.
• Deliver live updates, match highlights and post‑event recaps during tournaments.
• Contribute creative ideas for campaigns, activations and promotional content.
• Collaborate with the Graphic Designer to align written copy with visual assets.
• Track content performance across channels and report insights for optimisation.

Required profile

• Bachelor’s degree in Marketing, Communications, Journalism or a related field.
• 2–4 years of experience in content marketing, social media or digital communications.
• Strong writing and editing abilities with attention to tone, accuracy and clarity.
• Experience in fast‑paced, real‑time marketing environments is a plus.
• Basic understanding of mobile‑app marketing is a strong advantage.

Required skills

• Proficiency with social media platforms: Instagram, Twitter, Facebook, LinkedIn.
• Experience using social media scheduling tools.
• Ability to track and analyse digital content performance metrics.