Creative Strategist

About the role

Digital Republic, part of dentsuaegis, is hiring a Creative Strategist in Riyadh. The ideal candidate is a natural storyteller who enjoys presenting concepts to clients and overseeing strategic work from briefing through to final execution, working closely with the Head of Strategy and the agency's research teams.

Key responsibilities

• Research the market landscape and turn findings into focused imperatives and insights, and work with research teams to monitor market, audience and trend data.
• Write briefs that inspire creative teams to go beyond convention, and lead briefings with confidence.
• Develop creative strategies and contribute to ideation and creative development beyond briefing, keeping recommendations on brand and strategy.
• Support campaigns and projects from briefing to execution, and work with the Head of Strategy and client servicing teams on idea-led initiatives.
• Create concise, convincing concepts supported by strong Arabic and English copywriting.
• Present strategies to internal and external stakeholders and build relationships with strategy and creative departments.
• Mentor planners and associate planners, and build trust with middle-level marketing clients.

Required profile

• Minimum 4 years of experience in creative strategy; branding and comms experience is a bonus.
• Fluent in Arabic and English, verbally and in writing.
• Proven ability to build solid strategic foundations for creative campaigns, including GTM strategies.
• Excellent storytelling and argumentation skills, with a passion for clear, convincing ideas.