Digital Marketing Specialist (Remote)

About the role

PulseMediaNL is looking for a creative, analytical and results‑driven Digital Marketing Specialist to design, launch and optimise digital campaigns that boost brand awareness, engage audiences and drive growth. This fully remote role is ideal for a marketer who thrives in a fast‑paced, collaborative environment and loves data‑driven strategies.

Key responsibilities

• Develop, implement and manage multi‑channel digital marketing campaigns.
• Plan and execute strategies to increase brand visibility, website traffic and lead generation.
• Create, edit and publish engaging content for websites, blogs, email newsletters and social media.
• Manage the company’s social media presence and maintain a consistent brand voice.
• Optimise website content using SEO best practices, conduct keyword research and support on‑page optimisation.
• Plan, execute and analyse email marketing campaigns, segment audiences and ensure compliance.
• Track, analyse and report on key performance metrics, providing actionable insights and optimisation recommendations.
• Collaborate with marketing, sales, creative and web development teams to align initiatives with business goals.

Required profile

• Creative and analytical mindset with a strong results orientation.
• Passion for data‑driven marketing and staying up‑to‑date with industry trends.
• Excellent communication skills and ability to work collaboratively in a remote setting.

Required skills

• SEO (keyword research, on‑page optimisation).
• Social Media Management.
• Paid Advertising platforms.
• Email Marketing campaign creation and analysis.
• Analytics tools for performance tracking.