Marketing Growth Specialist (Remote)

About the role

We are looking for a data‑driven Growth Specialist to own and accelerate growth across the entire funnel—from acquisition and activation to retention and revenue. You will work remotely, collaborating closely with product, marketing, CRM, and creative teams to turn insights into measurable results.

Key responsibilities

• Plan, launch and optimize paid campaigns on Meta, TikTok, Google Ads, Snapchat and Apple Search Ads.
• Track and improve key metrics such as CAC, CPI, CPA, ROAS, LTV, CTR, CVR and retention.
• Design, run and analyze A/B tests and growth experiments.
• Analyze user behavior and funnel performance to uncover new growth opportunities.
• Build dashboards and translate data into actionable insights.
• Explore new channels, audiences, partnerships and growth initiatives.
• Own initiatives end‑to‑end: hypothesis, execution, measurement and optimization.

Required profile

• 3+ years of experience in growth, performance or digital marketing.
• Strong understanding of the Pirate Funnel and full customer lifecycle.
• Hands‑on experience in paid acquisition and campaign optimization.
• Excellent analytical and problem‑solving abilities.
• Comfortable with ambiguity, rapid change, experimentation and startup environments.
• Effective communication and cross‑functional collaboration skills.

Required skills

• Meta Ads platform
• TikTok Ads platform
• Google Ads platform
• Snapchat Ads platform
• Apple Search Ads platform
• GA4 (Google Analytics)
• Adjust attribution
• AppsFlyer attribution
• Amplitude analytics
• Mixpanel analytics
• MoEngage or CleverTap (CRM) – optional