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Marketing Manager – Brand & CSR Lead

Meituan · Riyad

Senior 🇬🇧 English

Job description

About the role

Keemart is seeking a Marketing Manager to lead brand building and community initiatives in Riyadh. You will shape brand perception, drive social media engagement, and integrate CSR programs that reinforce the brand purpose.

Key responsibilities

  • Develop and execute brand communication strategies aligned with positioning, core values, and long‑term vision.
  • Own content strategy and daily operations of official social media channels, ensuring a consistent brand tone and high‑quality engagement.
  • Plan and deliver integrated marketing projects, coordinating online and offline touchpoints for cohesive brand messaging.
  • Lead CSR and community programs, partnering with NGOs and local institutions to create social impact.
  • Collaborate with growth, digital, product, and operations teams to embed brand strategy across all user experiences.

Required profile

  • 8+ years of marketing experience, preferably with international or regional brands.
  • Background in e‑commerce, instant retail, FMCG, or emerging consumer brands.
  • Strong brand‑led mindset with proven success in brand positioning, content creation, and integrated campaigns.
  • Interest or experience in CSR/social impact initiatives.
  • Data‑driven approach to evaluate brand performance and optimize strategies.
  • Experience working in cross‑cultural or cross‑border environments.

Required skills

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    Published 1 month ago

    Expires 3 weeks from now

    29 views · 0 interested

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    Meituan

    Riyad