Marketing Manager – Coffee / Roastery

About the role

We are seeking a Marketing Manager to lead the coffee and roastery brand in Saudi Arabia. The role will drive both B2B and consumer growth, leveraging deep market knowledge and industry connections.

Key responsibilities

• Develop and execute marketing strategies to support business growth.
• Build brand awareness across the Saudi coffee and F&B market.
• Design B2B marketing initiatives and support client acquisition.
• Manage campaigns, social media, digital marketing, events, and promotions.
• Establish relationships with cafés, restaurants, hotels, retailers, and corporate clients.
• Conduct market and competitor analysis to identify new opportunities.
• Collaborate closely with Sales and Operations teams to achieve business targets.
• Oversee marketing budgets, agencies, and external partners.
• Track campaign performance and prepare marketing reports.

Required profile

• Bachelor’s degree in Marketing, Business, or a related field.
• 5+ years of marketing experience in coffee, roastery, F&B, or FMCG.
• Strong knowledge of the Saudi market.
• Established network within the coffee, F&B, retail, or FMCG industry.
• Proven experience in brand building, B2B marketing, and digital marketing.
• Excellent communication, creativity, and relationship‑building abilities.

Required skills