Sales Executive – Automotive Retail

About the role

The Sales Executive is the front‑line representative of the BYD brand within Al Futtaim Automotive, responsible for achieving monthly vehicle sales targets while delivering a high‑quality customer experience throughout the sales journey. The role blends structured lead management, strong customer engagement and commercial awareness to drive unit sales, F&I penetration and trade‑in conversions.

Key responsibilities

• Achieve monthly unit sales targets for new and used vehicles and meet F&I, warranty, accessory and trade‑in goals.
• Maintain a strong pipeline across walk‑in, phone and digital enquiries, following a structured sales process from needs analysis to closing.
• Capture accurate customer data (Iqama/ID, contact details, preferences) in CRM/DMS and conduct vehicle demonstrations, test drives and follow‑ups.
• Stay updated on vehicle specifications, pricing, competitor offerings and market trends to handle objections effectively.
• Deliver a premium showroom experience, coordinate with handover specialists and service teams, and conduct post‑sale follow‑ups to protect NPS/CSV performance.
• Ensure compliance with OEM standards, regulatory requirements and internal processes, and prepare regular sales activity reports.

Required profile

• Diploma or Bachelor’s degree in Business Administration, Marketing or a related field.
• Minimum 1–3 years of automotive retail sales experience in a franchised dealership environment in KSA.
• Proven track record of meeting unit sales, F&I penetration and trade‑in conversion targets.
• Experience handling high‑volume showroom environments.
• Valid Saudi Arabia driving licence.

Required skills

• Proficiency in CRM and Dealer Management Systems (DMS) for lead tracking and pipeline management.
• Strong Microsoft Office skills, especially Excel and Outlook.
• Understanding of Finance & Insurance (F&I) products, financing structures and basic deal calculations.
• Ability to manage customer data, reporting and sales documentation with high accuracy.