Creative Copywriter

About the role

We are looking for a talented Creative Copywriter to craft compelling messages for our residential projects and related marketing initiatives. You will work closely with cross‑functional teams to ensure our brand voice resonates across all channels.

Key responsibilities

• Develop creative and persuasive copy for residential project campaigns, advertisements, brochures, flyers, and sales materials.
• Write engaging website content, landing pages, project descriptions, and property listings.
• Produce scripts for promotional videos, motion graphics, and other multimedia content.
• Draft press releases, newsletters, customer communications, and corporate announcements.
• Collaborate with Marketing, Sales, Customer Experience, and Design teams to create integrated campaigns.
• Research market trends, customer behavior, and competitor messaging to produce relevant content.
• Support project launches with storytelling and campaign messaging.
• Assist in employer branding and internal communication content when required.
• Maintain consistency across communication channels while adapting messaging for different audiences.
• Manage multiple content projects simultaneously and meet deadlines.

Required profile

• Bachelor’s degree in Marketing, Communications, Journalism, English, Public Relations or a related field.
• 3–5 years of experience as a copywriter, content writer, or similar role.
• Experience in real estate, property development, construction, hospitality or lifestyle sectors is preferred.

Required skills