Senior Performance Media Specialist

About the role

Dentsu is hiring a Senior Performance Media Specialist in Riyadh. The role plans and implements paid media campaigns across biddable channels and platforms to meet client objectives, and is client-facing both externally with client teams and internally with comms teams, ATL planners and other digital specialists.

Key responsibilities

• Act as the secondary point of contact for clients and attend internal catch-ups, client meetings, briefings, reviews and QBRs
• Manage partner relationships, share campaign briefs and seek partner input on responses
• Help develop client performance media strategies, KPIs and media plans, and create practical, accountable plans and presentations
• Create account elements such as toolkits, creative options, audience segmentation, ad copy and landing pages
• Monitor daily delivery, optimise segments, creative and landing pages against KPIs, and produce timely, accurate client reports and post-campaign analyses
• Ensure campaign builds are accurate, campaigns run as planned with no overspends, and finance and QA processes are followed

Required profile

• Minimum 2 years' experience in a performance, social media planning or biddable media / PPC team
• Understanding of planning performance campaigns across mechanisms, channels and buying models
• Experience activating performance campaigns on self-service biddable platforms; knowledge of additional tech platforms is an advantage
• Strong numeracy, literacy and attention to detail, with excellent analytical and organisational skills