Lead Brand Designer – Drive Brand Strategy & Visual Identity

About the role

Rgheeb is looking for a Lead Brand Designer to shape and evolve its brand identity. In this senior role you will define brand strategies, create visual systems and guide a design team to deliver consistent, high‑impact brand experiences.

Key responsibilities

• Develop and execute comprehensive brand identities and visual systems.
• Design packaging, campaign visuals, social media content, and marketing materials.
• Ensure brand consistency across all touchpoints and maintain brand guidelines.
• Collaborate with marketing, product, operations and executive teams on creative projects.
• Lead, mentor and manage the brand design team, fostering innovative solutions.
• Oversee production of brand assets, presentations and campaign materials.
• Monitor industry trends, competitor activity and market movements to keep the brand fresh.
• Manage multiple projects, timelines and priorities while meeting quality standards.

Required profile

• Bachelor’s degree in Graphic Design, Marketing, Branding or a related field (advanced degree preferred).
• Minimum 5 years of brand design experience with proven leadership or management responsibilities.
• Strong portfolio demonstrating expertise in branding and visual identity.
• Excellent communication, presentation and interpersonal skills.
• Strategic mindset with ability to translate business goals into creative solutions.

Required skills

• Adobe Creative Suite