Sales Development Representative (SDR) – B2B SaaS

About the role

The Sales Development Representative (SDR) will generate and qualify leads for a B2B SaaS solution using the BANT methodology. The role involves structured outbound outreach across LinkedIn, WhatsApp and phone, scheduling product demos and handing qualified opportunities to the closing team.

Key responsibilities

• Execute a weekly outbound prospecting plan with up to 83 targeted outreach activities across retail, hospitality, contracting and recruitment sectors.
• Follow a multi‑channel outreach sequence and qualify prospects using BANT, updating Zoho CRM daily.
• Schedule product demonstrations and provide detailed hand‑overs to the closing team.
• Build and enrich target account lists using LinkedIn Sales Navigator and approved data sources.
• Participate in daily sales stand‑ups and ensure new leads are reviewed and actioned promptly.
• Gather market insights, customer feedback and recurring objections to share with Product and Marketing teams weekly.

Required profile

• Bachelor’s degree in Business Administration, Marketing, Information Systems or a related field.
• Fresh graduate or up to 2 years of professional experience with strong interest in B2B SaaS and technology sales.
• Good proficiency in English.

Required skills

• Zoho CRM
• LinkedIn Sales Navigator
• BANT methodology
• MEDDPICC methodology