Brand Manager / Senior Brand Manager - Oncology & Hematology, KSA

About the role

Lilly is hiring a Brand Manager / Senior Brand Manager in Riyadh, Saudi Arabia, focused on its Hematology portfolio, mainly Chronic Lymphocytic Leukemia (CLL) and Mantle Cell Lymphoma (MCL). The role uncovers customer (health care professionals) insights, supports brand and molecule strategy, and coordinates marketing planning, messaging and execution in line with global and affiliate strategy.

Key responsibilities

• Analyze external and internal market data, review competitor actions and identify key customer insights with market research partners
• Take part in strategy and brand planning, including the launch readiness framework and local marketing plans
• Work with Market Access on hospital formulary listings and tenders, and develop a commercialization plan
• Implement brand solutions with the Digital Marketing Manager, test and adjust tactics, and use project management tools to meet milestones
• Manage vendors, create internal communication plans, and collaborate with field teams
• Build relationships with thought leaders, patient support groups and agencies, and partner with sales, medical, corporate affairs and PAM
• Monitor performance metrics, manage the brand budget and ensure compliance with marketing guidelines and privacy policies

Required profile

• Bachelor's degree in Pharmacy or a similar related field
• Minimum 3 years of experience in pharmaceutical sales, key account management and/or marketing
• Desirable: prior marketing experience (brand management or digital marketing projects), oncology/hematology experience (CLL or lymphoma a plus), and specialty or hospital product experience
• Domestic travel required, possibly international travel; evening/weekend work may be needed; must be legally allowed to work in KSA

Required skills

• Microsoft Excel and PowerPoint
• Excellent command of English and Arabic
• Strong analytical, strategic and communication skills, able to work under pressure and with strict deadlines