Digital Marketing Specialist – Google, Meta & Snapchat Ads

About the role

We are looking for a Digital Marketing Specialist to lead paid‑media campaigns on Google Ads, Meta (Facebook/Instagram) and Snapchat, and to manage organic social media activities. Based in Riyadh, this full‑time on‑site position will work closely with internal teams to boost brand visibility and drive measurable ROI.

Key responsibilities

• Plan, launch and optimise paid campaigns across Google Ads, Meta Ads and Snapchat Ads.
• Schedule and publish organic content on major social platforms, monitor audience engagement and respond to interactions.
• Analyse performance data, generate regular reports and provide data‑driven recommendations.
• Collaborate with stakeholders to align targeting, creative assets and budget with brand guidelines.
• Stay up‑to‑date with platform updates, industry trends and compliance requirements.

Required profile

• Proven experience managing digital advertising campaigns on Google, Meta and Snapchat.
• Hands‑on expertise in social media marketing and content scheduling.
• Strong analytical skills with experience using Google Analytics or similar tools.
• Ability to conduct A/B testing, audience segmentation and campaign budgeting.
• Familiarity with SEO, landing‑page and conversion‑rate optimisation is a plus.
• Willingness to work on‑site in Riyadh and handle multiple campaigns in a fast‑paced environment.

Required skills

• Google Ads
• Meta Ads (Facebook/Instagram)
• Snapchat Ads
• Social Media Marketing
• Google Analytics
• A/B testing
• Audience segmentation
• Campaign budgeting
• SEO basics
• Landing‑page optimisation
• Conversion‑rate optimisation