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This job expired on 14/09/2026. It no longer accepts applications.
Marketing Communications Manager
National Initiative Human Resource Company · King Abdullah Economic City
Job description
About the role
We are looking for an experienced Marketing Communications Manager to lead brand management and public relations for a fast‑growing, PIF‑backed manufacturing organization in Saudi Arabia. The role will shape the company’s brand reputation, market positioning, and corporate communications strategy across digital, traditional, and industry platforms.
Key responsibilities
- Develop and govern the brand strategy, visual identity, tone of voice, and corporate narrative.
- Design and execute integrated 360° marketing campaigns across digital, print, events, PR, ATL and BTL channels.
- Oversee website content strategy, SEO/SEM initiatives, and user‑experience optimisation.
- Create corporate content such as videos, thought‑leadership pieces, white papers, presentations and social‑media assets.
- Build and maintain media, journalist and influencer relationships to enhance corporate reputation.
- Manage external agencies, ensuring delivery against KPIs and contractual terms.
- Establish crisis‑communication frameworks and reputation‑management protocols.
- Monitor brand health, share of voice, competitor activity and provide data‑driven recommendations.
Required profile
- Proven experience in marketing communications, brand management and public relations within a large or industrial organization.
- Strategic mindset with the ability to align internal stakeholders to brand standards.
- Strong analytical skills to interpret market intelligence and campaign performance.
Required skills
- Brand strategy and governance
- SEO / SEM
- Content strategy and creation
- Digital marketing
- Media relations and public‑relations
- Crisis communication
- Analytics and KPI measurement
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National Initiative Human Resource Company
King Abdullah Economic City
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