Head of Sales – Diesel Generators

About the role

We are seeking a highly experienced and results‑driven Head of Sales – Diesel Generators to lead and expand our generator business in Saudi Arabia. The successful candidate will drive sales growth, develop new business opportunities, manage key accounts, lead the sales team, and achieve revenue and profitability targets.

Key responsibilities

• Develop and execute sales strategies to meet revenue and profit goals.
• Lead the sales & service team across Oil & Gas, Construction, Industrial, Infrastructure, Data Centers, Rental, and Government sectors.
• Build relationships with key customers, consultants, contractors, and EPC companies.
• Manage major projects, tenders, negotiations, and key accounts.
• Provide technical guidance on power solutions.
• Monitor market trends, competitors, pricing, and new business opportunities.
• Coordinate with engineering, service, and operations teams to ensure customer satisfaction.

Required profile

• Bachelor’s degree in engineering or related field.
• 15+ years of experience in diesel generator/power generation sales.
• Proven sales management and team leadership experience.

Required skills

• Generator sizing and synchronization.
• AMF/ATS systems.
• Power solutions expertise.
• Experience with brands such as Cummins, Perkins, FG Wilson, Mitsubishi, MTU, Volvo Penta, Kohler, AKSA.