Sales Executive – Audio Visual & ICT Solutions

About the role

We are seeking a results‑driven Sales Executive to expand our Audio Visual and ICT business in Riyadh. The role focuses on generating new business, building strong client relationships, and delivering tailored technology solutions that meet customer needs.

Key responsibilities

• Identify prospective customers, generate qualified leads and convert them into new business.
• Understand client requirements and recommend suitable Audio Visual, ICT and related technology solutions.
• Conduct product demonstrations, presentations and pitch solutions to potential clients.
• Prepare commercial proposals, negotiate terms, close sales and achieve agreed targets.
• Maintain ongoing customer relationships, provide support and relay feedback to internal teams.
• Produce accurate sales reports, pipeline updates and activity reports for management.
• Stay up‑to‑date with product knowledge, market trends and competitor activity.

Required profile

• Proven experience in B2B sales, business development or solution selling.
• Strong communication, presentation, negotiation and account‑management skills.
• Ability to work in a target‑driven environment and manage a sales pipeline.
• Willingness to relocate from Egypt to Riyadh and obtain work authorization in Saudi Arabia.

Required skills

• Audio Visual technology
• ICT solutions
• Commercial displays
• Video conferencing systems
• Collaboration solutions
• Digital signage
• CRM and pipeline management