Sales Executive – F&B / FMCG

About the role

We are looking for a dynamic Sales Executive to drive growth for our Food & Beverage (F&B) and Fast‑Moving Consumer Goods (FMCG) portfolio in Riyadh. The role focuses on expanding market presence, building lasting client relationships, and achieving sales targets within the logistics environment.

Key responsibilities

• Develop and execute sales strategies to meet or exceed company targets.
• Identify and pursue new business opportunities in the F&B and FMCG sectors.
• Build and maintain strong relationships with retailers, wholesalers, supermarkets and distribution partners.
• Conduct market research to uncover potential clients and emerging opportunities.
• Present, promote and sell products to prospective customers.
• Negotiate contracts and close agreements to maximize profitability.
• Monitor market trends, competitor activities and customer preferences.
• Prepare regular sales reports, forecasts and performance updates.
• Collaborate with internal teams to ensure smooth order processing and delivery.

Required profile

• Bachelor’s degree in Business Administration, Marketing or a related field (preferred).
• 2–5 years of proven sales experience in F&B or FMCG products.
• Strong network within retail, distribution or wholesale channels in Saudi Arabia.
• Excellent communication, negotiation and relationship‑building skills.
• Ability to work independently and achieve targets in a competitive market.
• Valid Saudi driving license is preferred.

Required skills