Sales Executive – Hospitality Food Service

About the role

The Sales Executive will drive growth of our premium bakery brand across hotels, pubs, airlines and restaurants. You will act as the face of the brand, building strong relationships with F&B managers and delivering tailored solutions that increase market share.

Key responsibilities

• Develop and execute sales strategies for high‑end hotels, coffee shops, pubs and restaurants.
• Set and exceed sales targets, identifying new business opportunities and pitching innovative bakery products.
• Build long‑term relationships with F&B decision‑makers, hosting product presentations, tastings and educational sessions.
• Monitor market trends, competitor activity and customer needs to refine sales approaches.
• Collaborate with operations and logistics to ensure accurate, timely order fulfillment.
• Serve as primary contact for client inquiries, resolve issues and gather feedback for continuous improvement.
• Maintain detailed records of interactions, sales activities and forecasts; prepare regular performance reports for the Sales Manager.

Required profile

• Bachelor’s degree in Business, Marketing, Hospitality or a related field.
• 1‑3 years of sales experience in the food‑service (bakery) sector, preferably selling to hotels, pubs or restaurants.
• Proven track record of meeting or exceeding sales targets.

Required skills