This job is no longer available
This job expired on 19/07/2026. It no longer accepts applications.
Marketing Communications Manager
National Initiative Human Resource Company · King Abdullah Economic City
Job description
About the role
We are looking for a Marketing Communications Manager to lead brand management and public relations for a leading PIF‑backed manufacturing organization in Saudi Arabia. The role will shape brand reputation, drive integrated marketing campaigns and oversee corporate communications across digital and traditional channels.
Key responsibilities
- Lead development and governance of brand strategy, visual identity, messaging and corporate brand guidelines.
- Design and execute 360° marketing campaigns across digital, print, events, ATL/BTL and PR.
- Oversee website content, SEO/SEM initiatives and collaborate with digital teams to optimise user experience.
- Produce corporate content such as videos, thought‑leadership pieces, white papers and social media assets.
- Build and maintain media relationships, position senior leadership as industry thought leaders and manage crisis communication frameworks.
- Manage external agencies (PR, creative, technical) and ensure delivery against KPIs.
- Monitor brand health, market trends and campaign performance, providing data‑driven recommendations.
Required profile
- Proven experience in brand management and public relations within a large industrial or manufacturing environment.
- Demonstrated ability to lead integrated marketing programmes and manage cross‑functional teams.
- Strong analytical mindset with experience measuring campaign ROI and brand metrics.
- Excellent stakeholder management and ability to act as internal brand ambassador.
Required skills
- Brand strategy and governance
- Integrated 360° campaign planning
- SEO / SEM
- Content creation (video, white papers, presentations)
- Media relations and crisis communication
- Performance analytics and KPI reporting
- Agency management
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National Initiative Human Resource Company
King Abdullah Economic City