Marketing Communications Manager
National Initiative Human Resource Company · King Abdullah Economic City
Job description
About the role
We are looking for a Marketing Communications Manager to lead brand management and public relations for a leading PIF‑backed manufacturing organization in Saudi Arabia. The role will shape brand reputation, drive integrated marketing campaigns and oversee corporate communications across digital and traditional channels.
Key responsibilities
- Lead development and governance of brand strategy, visual identity, messaging and corporate brand guidelines.
- Design and execute 360° marketing campaigns across digital, print, events, ATL/BTL and PR.
- Oversee website content, SEO/SEM initiatives and collaborate with digital teams to optimise user experience.
- Produce corporate content such as videos, thought‑leadership pieces, white papers and social media assets.
- Build and maintain media relationships, position senior leadership as industry thought leaders and manage crisis communication frameworks.
- Manage external agencies (PR, creative, technical) and ensure delivery against KPIs.
- Monitor brand health, market trends and campaign performance, providing data‑driven recommendations.
Required profile
- Proven experience in brand management and public relations within a large industrial or manufacturing environment.
- Demonstrated ability to lead integrated marketing programmes and manage cross‑functional teams.
- Strong analytical mindset with experience measuring campaign ROI and brand metrics.
- Excellent stakeholder management and ability to act as internal brand ambassador.
Required skills
- Brand strategy and governance
- Integrated 360° campaign planning
- SEO / SEM
- Content creation (video, white papers, presentations)
- Media relations and crisis communication
- Performance analytics and KPI reporting
- Agency management
Questions fréquentes
Why are you reporting this job?
Apply in 30 seconds
Enter your email to apply. An account will be created automatically.
By continuing, you accept our terms of use.
Already have an account? Login
Published 1 day ago
Expires 1 month from now
12 views · 0 interested
Boost your chances
Upload your CV — we will match you with relevant openings.
Analyzing your CV...
National Initiative Human Resource Company
King Abdullah Economic City