Head of Franchise – Legal Affairs

About the role

Reef Holding is looking for a strategic Head of Franchise (Legal Affairs) to lead franchise operations locally and internationally. The role works closely with the Legal Affairs team to design franchise frameworks, draft agreements and ensure compliance with legal and regulatory standards.

Key responsibilities

• Oversee franchise activities from application evaluation to onboarding, renewals and lifecycle management.
• Ensure franchise agreements align with legal, commercial and strategic objectives.
• Monitor franchisee adherence to contractual obligations, operational standards and brand guidelines.
• Support trademark protection and regulatory compliance across relevant markets.
• Prepare franchise frameworks and documentation for new market entry.
• Coordinate with internal stakeholders to ensure operational readiness and alignment.
• Identify legal and commercial risks and recommend mitigation strategies.
• Provide guidance to internal teams for successful franchise implementation.
• Prepare reports on franchise performance, contractual status and expansion opportunities.
• Collaborate with Finance and other departments to ensure proper structuring and execution.

Required profile

• Bachelor’s degree in Law, Business Administration or a related field.
• 6–8 years of experience in franchise management, legal governance or contract management.
• Strong experience in drafting and reviewing commercial agreements.
• Excellent negotiation, analytical and stakeholder management skills.
• Experience working across regional or international franchise environments is preferred.

Required skills

What we offer

• Opportunity to shape a scalable franchise model that supports long‑term growth.
• Work on strategic expansion initiatives while ensuring operational excellence and brand integrity across markets.