Sales Manager - Specialty Coffee

About the role

We are hiring on behalf of our partner, a specialty coffee company based in Riyadh, Saudi Arabia. The role seeks an experienced Sales Manager with a strong background in the coffee industry and an established market network.

Key responsibilities

• Develop and execute sales strategies to achieve business targets.
• Identify and acquire new B2B and corporate clients across cafés, restaurants, hotels, offices, and retail.
• Build and maintain strong relationships with key customers and industry partners.
• Manage the sales pipeline, proposals, negotiations, and closing activities.
• Monitor market trends and competitor activities.
• Maintain and grow existing client accounts.
• Prepare regular sales reports and forecasts.

Required profile

• Bachelor’s degree in Business, Marketing, Hospitality, or a related field.
• 5+ years of sales experience in the coffee/F&B industry in Saudi Arabia.
• Strong network within the Saudi coffee and F&B market.
• Proven track record in B2B sales and business development.
• Excellent communication, negotiation, and relationship‑building skills.
• Good knowledge of the Saudi coffee market.
• English required; Arabic is an advantage.
• Valid Saudi driving license preferred.

Required skills

• Coffee Industry knowledge
• B2B Sales expertise
• Business Development
• Saudi Market Network
• Client Management
• Negotiation
• Sales Growth