Social Media Marketing Specialist

About the role

We are looking for a creative Social Media Marketing Specialist to lead our digital presence in the Saudi Arabian market, specifically within the healthcare, dermatology, and aesthetic sectors. The role involves producing engaging short‑form content, managing paid campaigns, and building strong community relationships.

Key responsibilities

• Create and film short‑form videos using an iPhone for Instagram, TikTok, and Snapchat.
• Edit videos with CapCut and design visuals using Canva.
• Develop and execute monthly content calendars across all social platforms.
• Manage and optimize paid social media advertising on Instagram, TikTok, and Snapchat.
• Coordinate PR and influencer collaborations, including campaign planning.
• Grow and moderate online communities through active engagement.
• Track performance metrics, trends, and insights to continuously improve results.
• Ensure all content complies with Saudi cultural standards and market regulations.

Required profile

• Bachelor’s degree in Marketing, Communications, Digital Media, or a related field.
• Strong knowledge of Instagram, TikTok, LinkedIn, and Facebook.
• Experience creating and editing mobile‑phone content.
• Familiarity with AI tools, Canva, and CapCut.
• Excellent communication, creativity, and organizational abilities.
• Proactive attitude with a willingness to experiment with new technologies.
• Immediate availability is a plus.

Required skills

• Instagram
• TikTok
• LinkedIn
• Facebook
• CapCut
• Canva
• AI tools